Indicative · subject to change before launchNothing is on sale yet

$49 a month, plus $40 a vehicle.

These are the prices we expect to launch with. One base charge for the account and one flat rate for every car on it — no tiers, no thresholds, and nothing that reprices when you cross one. Adding a car costs $40 whether it is your second or your fiftieth. Also on the invoice: 3% on each payment you make to a service provider, which is the card processing charge passed straight through. Nothing is billed until your first car is earning.

BaseOne per account

$49 / month

A flat account charge, the same whether you run one car or fifty, and not charged at all before the first one. It covers what an open account costs us before a single car is connected: verified business messaging, billing and dispute handling, the live console connection, and a person to call.

Per vehicleEvery car, same rate

$40 / vehicle / mo

The same rate for the first car and the five-hundredth. Adding one raises the bill by exactly this and nothing else moves, so there is no threshold to sit under and nothing to game.

What that works out at

The rate never moves; the share of the base does

One car: $89 / mo; $89 a car
3 cars: $169 / mo; $56 a car
10 cars: $449 / mo; $45 a car
25 cars: $1,049 / mo; $42 a car

Every vehicle includes

Fleet size sets the bill, not the product

Fleet readiness monitoringSee which connected vehicles may need attention without buying a separate monitoring product.
Condition and service historyVehicle issues, condition reports and completed work stay together in one owner record.
Limited service provider accessApproved service providers receive only the vehicle access needed for an assigned service visit. Your Tesla password is never shared.
Local service provider marketplaceReach qualified local providers by service category as Mersul activates your market.
Platform master insuranceCoverage will be in place before the first service job. Carrier and coverage details: published here before the first dispatch.
Service cost controlsSet approval limits, review larger estimates and keep service provider payments with the job record.

Nothing is gated behind fleet size. A two-car owner runs the same console as a fifty-car one — the only thing fleet size changes is how many vehicle lines are on the invoice.

Work out your bill

Two lines and a sum, exactly as it appears on your invoice

Vehicles

160

Base: one per account, any fleet size; $49.00
Vehicles: 5 × $40.00; $200.00

Subscriptionper month$249.00

Works out at$49.80 per vehicle

Add a car and the bill rises by exactly $40.00, at any fleet size. What falls is the share of the $49.00 base each car carries — which is the whole of the difference between $49.80 and $40.00.

$49 + $40

Base, then every vehicle

One base charge for the account and the same flat rate for every car on it, whatever the fleet size. The invoice is two lines and a sum.

On each service provider payment

Card processing on money moving from you to the service provider, passed through at cost. A $68 clean carries $2.04. Nothing is added on top of it.

Nothing else

No fare cut, no service provider markup

We take no share of ride revenue, however Tesla ends up settling it. The quote you approve is the service provider’s own price.

This is what Mersul costs. What a fleet actually earns and spends overall — fares, energy, tires, cleaning — is a separate model, and it is the one that decides whether the numbers work at all.

Open the fleet calculator

Charging, cleaning and repairs stay yours, at whatever your service providers quote. The console shows both sides so you can see the real cost per mile. Indicative pricing, subject to change before launch — nothing is on sale yet, and we will tell this list before any of it moves.

Get early access See the console

What it replaces

Ten cars, run the old way against run on Mersul.

A driverless fleet needs watching around the clock, which is a person or a piece of software or both. This is what those line items cost separately, against what they cost here.

Monthly software and admin cost for a fleet of 10 vehicles, run separately against run on Mersul
Managing 10 vehicles	The old way	With Mersul
Fleet readiness softwareWatching connected vehicles for operating issues	$350 / moOur estimate of a standard fleet telematics license	IncludedConnected fleet monitoring is part of the subscription
Overnight dispatcherSomeone watching the map when the messes happen	$3,500 / moOur estimate for part-time cover of one shift	$0Routine service can continue within the limits you set
Mess and damage detectionKnowing a car needs work before the next rider does	Rider complaintsYou find out after the bad review	IncludedOne owner view for condition reports and service history
Service provider insuranceKnowing whoever opens the car is covered	Manual COI checksChasing paperwork, or carrying the risk yourself	IncludedEvery job covered by Mersul’s master policy, no certificates to chase
Service provider sourcing and paymentFinding, vetting and paying local trades	Calls and invoicesPer job, per service provider, per city	IncludedLocal providers, clear quotes and completed-work records
Software and admin, monthly	$3,850	$449$3,401 a month less

The two old-way prices are our own estimates, not quotes, and no fleet has run either way yet — Mersul is pre-launch. The Mersul column is the subscription at 10 vehicles and nothing else. Cleaning, charging and repair costs sit outside this comparison: you pay those either way, at whatever your service providers quote.

Questions

The things owners ask first.

Do you take a percentage of my fares?: No. We never touch ride revenue. Tesla has not published how it will settle earnings to owner-operators, so we cannot tell you what that flow looks like — only that our fees are the base-plus-per-vehicle subscription and 3% on payments you make to service providers, which is the card processing cost passed through.
Who pays the 3%, me or the service provider?: You do. It is the card processing cost on moving money from your account to the service provider’s, charged at cost with nothing added, and it appears as its own line on your invoice rather than being buried in the job price. It is not the service provider’s fee and it is not deducted from what they are paid.
Do you mark up the service providers?: Not to you. The quote you approve is the service provider’s price. Separately, and on their side of the transaction, we take a flat 15 percent from the service provider, the same on every job type. That is how the marketplace pays for itself, and it is a different charge from the 3% card processing you pay — the two are often confused because they both concern the same job.
What am I actually replacing?: Fleet telematics software, the person who watches the map overnight, manual certificate-of-insurance checks, and the work of sourcing and paying local service providers. We estimate the first two at about $3,850 a month across 10 cars; the subscription for the same fleet is $449. Those old-way figures are our estimates rather than quotes, and nobody has run a robotaxi fleet either way yet.
Do I pay less per car as the fleet grows?: A little, and not because the rate changes — it never does. The $49 base is charged once however many cars you run, so it spreads further the more there are: one car works out at $89, three at $56, ten at $45. It keeps falling toward the $40 rate without ever quite reaching it, which on a large fleet is a difference of pennies.
Does my bill ever drop when I add a car?: No. Adding a car adds exactly $40 and moves nothing else, at any fleet size. There is no threshold to cross and so nothing to game by keying a vehicle you do not own.
Are features held back on the smaller plans?: There are no plans to be on. Fleet monitoring, condition and service records, limited service provider access, completion evidence, the local marketplace and service cost controls are included from the first car, and the price is the same two lines whatever the fleet size.
What is the minimum fleet size?: One car. How many vehicles it takes before manual monitoring stops being realistic depends on your market, your utilization and how much of your own time you are willing to spend. We have no operating data to put a number on that yet, and will not invent one.
What do I need before I can connect?: An eligible Tesla fleet account and permission to connect each vehicle. Mersul will guide you through the supported Tesla setup when commercial owner fleets become available.
Who pays if a service provider damages my car?: Service providers carrying their own commercial policy are claimed against first — theirs is primary. Behind that, our master policy covers the job from the moment the service provider opens the car until it closes, funded by 2 percent of the service provider’s payout rather than by you. We will not dispatch a job before that policy is in force, and the carrier, limits, deductible and exclusions are published before the first one.
Can I cancel?: Monthly, no notice period. Your data exports as CSV and your Tesla authorization is yours to revoke whenever you like.

Still deciding whether the numbers work? Join the list and we will send you where your market sits in our launch order, and tell you before any of this pricing moves.

Get early access